This morning, many of us awoke to a jarring juxtaposition of headlines: The Wall Street Journal published a column revealing that Jeffrey Epstein received a birthday album filled with bawdy letters—including one from President Donald Trump. And shortly thereafter, news broke that Trump directed Attorney General Pam Bondi to seek the release of grand jury transcripts related to Epstein, citing mounting political pressure and intensifying public scrutiny.
Late last night, Trump took to Truth Social, posting that he had requested Bondi release “any and all pertinent Grand Jury testimony, subject to Court approval,” framing the controversy as a “SCAM, perpetuated by the Democrats.”
This strategic move came after years of speculation among Trump’s most ardent supporters about the Epstein case. Many in MAGA have propagated conspiracy theories suggesting Epstein was murdered in jail, not that he died by suicide. A distrust of government institutions has fed rumors of a secret client list buried by the Department of Justice, painted as evidence of a vast “deep state” cover-up.
With the Journal’s publication of Trump’s letter and growing demands from MAGA loyalists, Trump’s call to release the transcripts isn’t just reactive—it’s a calculated pivot.
To understand why, we need only revisit a similarly critical moment in 2016.
Just one month before Election Day, the infamous Access Hollywood tape surfaced: Trump, caught on a hot mic, made vulgar remarks about women and boasted of sexually aggressive behavior. Many believed it would be his political undoing. Yet after making an apology, Trump went on the offensive—calling his remarks “locker room banter,” invoking Bill Clinton’s alleged indiscretions, and positioning himself as the victim of a media hit job.
It was Trump’s masterful example of narrative control.
And today he’s doing it again.
As the Epstein discourse spirals out of control, Trump is attempting to seize control of the narrative.. On July 16th, he posted on Truth Social:
“The Jeffrey Epstein Hoax... My PAST supporters have bought into this bullshit, hook, line, and sinker... Let these weaklings continue forward and do the Democrats’ work... I don’t want their support anymore!”
As Trump so often does, he reframed the scandal as yet another “Radical Left Democrat scam”—equating it to past controversies like the Steele Dossier, Hunter Biden’s laptop, and the Russia investigation. Speaking to reporters, he reiterated:
“It was a hoax. It’s all been a big hoax. It’s perpetrated by the Democrats and some stupid Republicans...”
This is the standard Trump strategy: deflect, reframe, and dominate the narrative. By casting himself as the target of a partisan witch hunt, using the scandal to reinforce MAGA loyalty and their perception of him not merely as a survivor, but as a fighter against corruption and the deep state.
As grand jury transcripts are released, the media will undoubtedly spotlight prominent names connected to Epstein. This will give Trump the perfect opportunity to switch from defense to offense. He’ll be in control, focusing on what suits his narrative, ignoring what doesn’t, and channeling the chaos into an all too familiar pattern: blaming the media, vilifying the Democrats, and claiming victimhood.
The strategy is not without risk, but when backed into a corner, Trump had little choice. However, as proven so often in the past, Trump's ability to dominate the news cycle, even amid chaos, has proven to be a winning strategy.
Seems implausible? Stay tuned.
David Nevins is co-publisher of The Fulcrum and co-founder and board chairman of the Bridge Alliance Education Fund.
Americans across the political spectrum have continued to ask about the late financier and convicted sex offender Jeffrey Epstein’s connections among the political elite. (Angela Weiss/AFP)
Democratic U.S. Senate candidate Graham Platner speaks to voters at a town hall at the Elks Lodge 188 on June 7, 2026, in Portland, Maine.
McConnell and Platner both feel entitled
The two men could not be more different. One, a Republican, octogenarian, seven-term Southern senator, the other a progressive, millennial Maine oysterman who’s never spent a day in elected office.
But Mitch McConnell, the senior senator from Kentucky who’s been MIA for the past few weeks and Graham Platner, the Maine Senate candidate who’s facing calls to drop out of his race against Sen. Susan Collins, apparently do have something in common: an outsized sense of entitlement.
McConnell, who is 84 and not running for reelection, has been hospitalized for three weeks, and yet we still don’t fully know what he was admitted for or what his condition is. Per CNN, “his office has not disclosed a medical reason for the hospitalization or provided specifics on his health status beyond saying last week that he ‘continues to improve’ and ‘is working closely with his staff on Kentucky and Senate matters.’ ”
While several legislators have said they’ve talked to him and insist he sounds strong, others have said they are completely in the dark. One MAGA influencer, Laura Loomer, posted ”High level source close to the White House tells me ‘Mitch McConnell is officially brain dead. He’s not coming back.’ ”
Meanwhile, up in Maine, Platner has been artfully dodging calls from his own party to drop out of his race after several allegations of misconduct from women, including a sexual assault allegation from a former girlfriend, came to light. While Platner, who has managed to survive a Nazi-tattoo scandal, a sexting scandal, and several old tweets scandals, denies the allegations, he has not quit.
High-profile Democrats including Sens. Bernie Sanders and Chuck Schumer, the latter of whom had unsuccessfully hand-selected Maine Gov. Janet Mills to face Collins instead of Platner, have urged Platner to drop out, while other Dems have accused him of trying to influence the picking of his replacement.
Maine Democratic Party Executive Director Devon Murphy-Anderson released a statement Tuesday, which said in part:
“Unfortunately, Graham Platner’s team has repeatedly reached out to us in an attempt to put their thumb on the scale of what this process looks like. We have repeatedly reiterated to Graham Platner’s team that they have no role in determining our next Democratic nominee for the U.S. Senate nor in determining what this process looks like.”
Both incidents show a deep lack of accountability to voters, who in one case deserve to know whether their senator is capable of performing his duties, and in another deserve a candidate who isn’t being accused of crimes, bigotry and deception.
The offensive and odious entitlement of both McConnell and Platner stands out not because it is particularly unique among today’s political class. Tom Kean, the New Jersey GOP congressman, missed more than 100 votes, only sharing after a three-month mystery absence that he was dealing with depression.
Former President Joe Biden’s Defense Secretary Lloyd Austin failed to disclose a hospitalization for prostate cancer surgery, flouting the established rules for Cabinet members and senior U.S. officials.
From Biden’s insistence on running for reelection despite his obvious cognitive and political weaknesses to Trump’s brazen flouting of laws and norms, few politicians seem to appreciate that their public service job comes with responsibilities to constituents, including transparency and honesty.
But both parties increasingly justify the chicanery, because the stakes of winning elections and keeping power are simply too high. But that’s no excuse. If we’ve learned anything over the past decade, it’s that character and accountability do, in fact, matter. And when we, the voters, stop caring about it, well, so do they.
S.E. Cupp is the host of "S.E. Cupp Unfiltered" on CNN.