• Home
  • Opinion
  • Quizzes
  • Redistricting
  • Sections
  • About Us
  • Voting
  • Events
  • Civic Ed
  • Campaign Finance
  • Directory
  • Election Dissection
  • Fact Check
  • Glossary
  • Independent Voter News
  • News
  • Analysis
  • Subscriptions
  • Log in
Leveraging Our Differences
  • news & opinion
    • Big Picture
      • Civic Ed
      • Ethics
      • Leadership
      • Leveraging big ideas
      • Media
    • Business & Democracy
      • Corporate Responsibility
      • Impact Investment
      • Innovation & Incubation
      • Small Businesses
      • Stakeholder Capitalism
    • Elections
      • Campaign Finance
      • Independent Voter News
      • Redistricting
      • Voting
    • Government
      • Balance of Power
      • Budgeting
      • Congress
      • Judicial
      • Local
      • State
      • White House
    • Justice
      • Accountability
      • Anti-corruption
      • Budget equity
    • Columns
      • Beyond Right and Left
      • Civic Soul
      • Congress at a Crossroads
      • Cross-Partisan Visions
      • Democracy Pie
      • Our Freedom
  • Pop Culture
      • American Heroes
      • Ask Joe
      • Celebrity News
      • Comedy
      • Dance, Theatre & Film
      • Diversity, Inclusion & Belonging
      • Faithful & Mindful Living
      • Music, Poetry & Arts
      • Sports
      • Technology
      • Your Take
      • American Heroes
      • Ask Joe
      • Celebrity News
      • Comedy
      • Dance, Theatre & Film
      • Diversity, Inclusion & Belonging
      • Faithful & Mindful Living
      • Music, Poetry & Arts
      • Sports
      • Technology
      • Your Take
  • events
  • About
      • Mission
      • Advisory Board
      • Staff
      • Contact Us
Sign Up
  1. Home>
  2. Big Picture>
  3. big picture>

$1 million HR 1 ad campaign targets Ariz​ona, Georgia and New Hampshire​

Sara Swann
https://twitter.com/saramswann?lang=en
April 19, 2021
Democracy For All 2021 Action

Democracy reform advocates are taking to the airwaves once again in the hopes of bolstering the For the People Act's chances in the Senate.

A coalition of 15 labor groups, environmental advocates and progressive organizations launched a $1 million advertising campaign on Monday to promote the sweeping democracy reform legislation nationally and in targeted states.

As more than 360 restrictive voting bills are being considered in nearly every state, the campaign highlights how the For the People Act could protect voting rights and expand voting access nationwide. But with the filibuster still intact, passage requires getting all 50 Democratic senators and at least 10 of their Republican colleagues on board — a nearly impossible task.


The Democracy For All 2021 Action coalition created 30-second ads to run in three states. Each one features a voter sharing their story: a disabled veteran in Arizona, a hotel worker in Georgia and a civics teacher in New Hampshire.

The campaign focuses on these three states because they have seen a high volume of restrictive voting legislation, even by this year's standards. Arizona, Georgia and New Hampshire each have two Democratic senators, and all six have indicated support for S 1, as the For the People Act is known in the Senate. Kyrsten Sinema of Arizona, however, has presented a challenge to the legislation's passage by opposing elimination of the filibuster.

Sign up for The Fulcrum newsletter

These ads will be broadcast on TV through Sunday and online through next Monday. In addition to the three select states, the ads will call on all senators to support the legislation through ad spots in D.C. and nationally digital media placements.

The For the People Act is expected to get its first Senate debate in May when the Rules and Administration Committee considers the legislation. House Democrats passed their version of the bill in March.

"Black and Brown voters came out in record numbers in the most secure elections we have ever experienced. But now, politicians who are afraid of the power of voters who do not look or think like them are doing everything they can to entrench their power in spite of the will of the people," said Derrick Johnson, president and CEO of the NAACP, one of the groups in the coalition. "This new rash of voter suppression is modern day Jim Crow, plain and simple. We must pass the For the People Act to protect civil rights and advance the fight for racial justice."

Another ad campaign supporting the For the People Act ran earlier in the year and aimed to put pressure on Democrats in purple districts.

The 15 groups involved in this latest ad campaign are the American Federation of Teachers, Center for Popular Democracy, Demos Action, Latino Victory Fund, League of Conservation Voters, MoveOn, NAACP, National Education Association, NextGen America, SEIU, Sierra Club, Supermajority, UFCW, UNITE HERE and the Working Families Party.

From Your Site Articles
  • Partisan standoff at Senate's first hearing on HR 1 - The Fulcrum ›
  • End Citizens United makes proactive game plan to pass HR 1 - The ... ›
  • HR 1 ad campaign focuses on keeping Democrats in line - The ... ›
Related Articles Around the Web
  • Gerrymandering, absentee voting: What's in the For the People Act? ›
  • NAACP, teachers union part of group buying $1M ad spot in federal ... ›
  • Conservative Groups Launch Misinformation Campaign Against HR 1 ›
big picture

Want to write
for The Fulcrum?

If you have something to say about ways to protect or repair our American democracy, we want to hear from you.

Submit
Get some Leverage Sign up for The Fulcrum Newsletter
Follow
Contributors

Reform in 2023: Leadership worth celebrating

Layla Zaidane

Two technology balancing acts

Dave Anderson

Reform in 2023: It’s time for the civil rights community to embrace independent voters

Jeremy Gruber

Congress’ fix to presidential votes lights the way for broader election reform

Kevin Johnson

Democrats and Republicans want the status quo, but we need to move Forward

Christine Todd Whitman

Reform in 2023: Building a beacon of hope in Boston

Henry Santana
Jerren Chang
latest News

It’s the institutional design, stupid! With a parliamentary system, America could avoid gridlock and instability

Milind Thakar
8h

Poll: Americans’ legislative wish list for new congress shows frustration with political systems

Benjamin Clary
8h

Podcast: Why Democrats fail with rural voters

Our Staff
8h

Your Take: Religious beliefs

Our Staff
03 February

Remembering the four chaplains eighty years later

Rabbi Charles Savenor
03 February

Podcast: Anti-racism: The pro-human approach

Our Staff
03 February
Videos

Video: What does it mean to be Black?

Our Staff

Video: The dignity index

Our Staff

Video: The Supreme Court and originalism

Our Staff

Video: How the baby boom changed American politics

Our Staff

Video: What the speakership election tells us about the 118th Congress webinar

Our Staff

Video: We need more bipartisan commitment to democracy: Pennsylvania governor

Our Staff
Podcasts

Podcast: Why Democrats fail with rural voters

Our Staff
8h

Podcast: Anti-racism: The pro-human approach

Our Staff
03 February

Podcast: 2024 Senate: Democrats have a lot of defending to do

Our Staff
02 February

Podcast: Collage: The promise of Black History Month

Our Staff
01 February
Recommended
Video: What does it mean to be Black?

Video: What does it mean to be Black?

It’s the institutional design, stupid! With a parliamentary system, America could avoid gridlock and instability

It’s the institutional design, stupid! With a parliamentary system, America could avoid gridlock and instability

Government
Poll: Americans’ legislative wish list for new congress shows frustration with political systems

Poll: Americans’ legislative wish list for new congress shows frustration with political systems

Government
Podcast: Why Democrats fail with rural voters

Podcast: Why Democrats fail with rural voters

Podcasts
Your Take: Religious beliefs

Your Take: Religious beliefs

Your Take
Remembering the four chaplains eighty years later

Remembering the four chaplains eighty years later

Civic Ed