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Nury Castillo Crawford hosts a bilingual book festival in metro Atlanta.

Courtesy Nury Castillo Crawford

Latino voters in Georgia: Key players in the presidential election

Baltais director of solutions journalism and DEI initiatives for The Fulcrum and a board member of the Bridge Alliance Education Fund, the parent organization ofThe Fulcrum. He is publisher of the Latino News Network and a trainer with the Solutions Journalism Network.

The Fulcrum presents We the People, a series elevating the voices and visibility of the persons most affected by the decisions of elected officials. In this installment, we explore the motivations of over 36 million eligible Latino voters as they prepare to make their voices heard in November.

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As the 2024 presidential campaign nears the home stretch, all eyes are on six key battleground states, including Georgia. According to recent CNN polling, Vice President Kamala Harris and former President Donald Trump split likely voters almost evenly in the state. The Latino electorate can make the difference in Georgia, where every vote counts.

In recent years, Latino voters have emerged as a significant force in Georgia’s political landscape. With a growing population and increasing political engagement, Latino voters are shaping elections and influencing policy discussions across various issues.

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Time to relieve the political stress

Nevins is co-publisher of The Fulcrum and co-founder and board chairman of the Bridge Alliance Education Fund.

The debate between Kamala Harris and Donald Trump made one thing very clear. The next six weeks are going to be an unsettling time for many Americans, especially for those living in swing states who are going to be barraged with endless negative ads from the Democrats and Republicans running for Congress and the White House.

While so many of us say we dislike negative ads, they must be effective because the politicians continue to use them. Thus, the suffocating partisanship that most of us abhor will be in full display for the remainder of the campaign season as many of the politicians play on our emotions.

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Election challengers in Detroit in 2020

Election challengers demand to observe the counting of absentee ballots in Detroirt in the tight 2020 election. This year's election is likely to be just as close.

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Close elections are normal: Prepare for November's Election Overtime

Becvar is co-publisher of The Fulcrum and executive director of the Bridge Alliance Education Fund. Nevins is co-publisher of The Fulcrum and co-founder and board chairman of the Bridge Alliance Education Fund.

Close and contested elections are a part of American history, and the upcoming presidential election will likely continue this tradition.

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Kamala Harris speaking at a podium

"It is clear that though any individual’s choice to vote for Donald Trump or Kamala Harris in November may be about their policies, it is undoubtedly also tied to their sense of identity — to a much higher degree than it would have been decades ago," writes Becvar.

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How voter perceptions of celebrities, politicians shape trust, respect

Becvar is co-publisher of The Fulcrum and executive director of the Bridge Alliance Education Fund.

In August, The Fulcrum and Fidelum Partners joined to develop the 2024 US Celebrity & Politician Warmth & Competence Study. Building upon similar studies conducted by Fidelum in 2016 and 2020, the report offers updated insights into voter perceptions of political candidates and similar evaluations of celebrities.

The research is rooted in the social psychology approach known as the Stereotype Content Model, founded on a belief that the combination of perceived warmth and competence leads to different emotions and behaviors toward those social groups. Perceptions of warmth reflect friendliness or trustworthiness, and perceptions of competence reflect capability or effectiveness.

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People watching a TV showing Trump and Harris

People watch the debate between Donald Trump and Kamala Harris.

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Is the devil you know better than the devil you don't when voting?

Schmidt is a columnist and editorial board member with the St. Louis Post-Dispatch.

The 2024 election is shaping up to be a “Better the devil you know than the devil you don't know" kind of contest.

That saying is rooted in ambiguity aversion bias. Even if a situation is bad, individuals would rather stay with what they know rather than face uncertainty.

So it goes with our presidential nominees, Vice President Kamala Harris and former President Donald Trump. Not liking Trump the man may not be enough for Harris to beat the former president.

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